CATALOGING THE ART AND SCIENCE OF USER EXPERIENCE DESIGN
Title: Designing Features Using Job Stories Context: The closer designers get to actual customers the less valuable personas become. Synopsis: The good ol’ persona. The abstracted, generalized, neutered version of the people actually using your product or service. Indispensable for…well, … Continued
The world’s most typical person is not typically who you’d expect. via youtube.com
Title: Persona Context: Personas not as abstractions but as real people. Beautiful. But the guy with the knife and hand grenade is a bit freaky if you ask me. Synopsis: We create personas to help us put the user at … Continued