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nudge theory

Using design to improve the Tokyo rail system. Still not Godzilla-proofed however.
29 May 2018

Using design to improve the Tokyo rail system. Still not Godzilla-proofed however.

by InteractiveMark | posted in: innovation | 0

Title: The Amazing Psychology of Japanese Train Stations Context: Fixing massive problems sometimes only requires small solutions. Synopsis: The Japanese rail system is where a highly cooperative society meets absolute chaos. The images of people being forcibly wedged into grossly … Continued

behavior change, Japan, nudge theory, psychology, society, trains, transportation

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