CATALOGING THE ART AND SCIENCE OF USER EXPERIENCE DESIGN
Title: Net Promoter Score Considered Harmful (and What UX Professionals Can Do About It) Context: There are two types of product designers in this world: those who don’t know what their NPS score is and those who don’t care what … Continued
Title: Net Promoter Score: What a Customer-Relations Metric Can Tell You About Your User Experience Context: Not everything that can be measured matters and not everything that matters can be measured. Synopsis: Actionable metrics are the Holy Grail of UX. … Continued