Title: Realistic expectations for enterprise user experience
Context: Business owners, IT and UX: can’t we all just get along?
Synopsis: Adobe Enterprise UX dude talks about how to get the user back at the center of enterprise product development. Not to give too much away but some of the problems UX has in the enterprise may be our own fault. Hey, don’t get mad at me. I’m just the messenger.
Best Bit: “I honestly believe that the best way to establish guidelines for effective adoption of user experience within the enterprise is to consistently balance the needs of the 3 groups [business, IT, UX] from the onset.”
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