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Cataloging the art and science of user experience design
car

Title: Crappy Design – 2012 Honda Console Context: In the olden days, people would encounter a poorly designed experience and suffer through it in silence. It’s no longer the olden days. Best Bit: Pretty good design critique from a (very

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Title: A New Car UI Context: A touchscreen interface in your new car is indeed a very cool feature. If you can survive using it. Synopsis: It is against the law to text while driving. Why? Because paying more attention

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Title: Audi & The Design of Experience Context: Audi makes nice cars. But more importantly to their customers, they make great experiences. Synopsis: How should a car smell? What should the color temperature of the headlights be? How far in

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Title: Will Ford learn that software isn’t manufactured? Context: Smart cars are being designed by people who don’t understand smart systems. Synopsis: Henry Ford apocryphally said that if he asked his customers what they wanted he would have made them

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