Title: The Expanding Role of User Experience Design
Context: Apparently, the design business is thriving.
Synopsis: Hey, guess what? We were right all along! Design is arguably the single most important part of just about any business and the meteoric growth in the business of design as measured in money and influence are your confirming metrics. Of course with great responsibility comes ever greater expectations. We’ve gotten this far on pure pluck but now that the element of surprise is waning, what do we do for our encore? Design as a business driver is no longer serendipitous, it is expected. And just as every hot new thing that came before us has had to do, we must now constantly address our overriding performance criteria: “What have you done for me lately?” So as with everything else that you wish for, be careful because you just might get it…
Best Bit: “As UX designers, our role in our industry is more important today than ever.”

via uxmag.com


Title: The Rapidly Disappearing Business of Design
Context: Apparently, the design business is dying.
Synopsis: The title of this article is actually a little facetious. Design in and of itself is unquestionably booming, especially as it relates to business in all of its many forms. What’s not doing so well however, is design as a standalone business within the legacy consulting agency model. Not content to share the best talent under retainer with potential competitors, many businesses are instead opting to bring their design needs in house and build robust teams to service their newly-found insatiable design appetite. The good news is that this will eventually and inevitably lead to design becoming an embedded part of the corporate structure, something every designer has been begging for since we’ve started keeping records on this type of stuff [citation needed]. So as with everything else that you wish for, be careful because you just might get it…
Best Bit: “So, you might ask yourself why leading design firms are contracting or exiting the business just when it has become more relevant than ever to corporate America.”

via wired.com